Customer Service and the Social Web: A Cautionary Tale
I’m actually a nice person. I try to be helpful. I add value and I am often compassionate. I’m also an excellent customer since I network and provide word-of-mouth referrals. Most of the time. Things have been difficult this last week, what with the funeral, getting the 16 year old back to school and catching up with work after having been out of town. The garden is choked with weeds, the house so scary that I had been debating hiring one of those emergency cleaning crews that come in after a major catastrophe. The pressure has been intense. I worked most of ...
Rev Up Your Social Media Engine – Ford’s Scott Monty to Drive Sept. 4 Workshop at WGTE Public Media
Whether you’re already a social media maven or don’t know a poke from a tweet, you’ll be a more effective online spokesperson for your organization after attending this year’s Professional Development Workshop. Scott Monty, global digital and multimedia communications manager for Ford Motor Co., Detroit, is an expert on corporate use of social media who also writes on the topic for The Social Media Marketing Blog at www.scottmonty.com. In his talk, he will review guidelines and lessons that companies of any size can use as they enter the world of social media. Make your reservations now for the Northwest Ohio Chapter’s annual ...
@allenmireles’ #FollowFriday Twitter List for November 6
How is it Friday again already? Sigh…the week went by very quickly.
So today is Friday, which means it is also #FollowFriday on Twitter. For those of you who haven’t discovered the allure of Twitter yet, let me explain. #FollowFriday is one of the ways we recommend other Twitter users. On Twitter I tweet about social media and its use in business. This theme is reflected in the people I recommend for #FollowFriday. You can follow my Nov 6 #FollowFriday Twitter List here.
I have followed Laura Fitton since January of 2008 after reading a post about her work and her passion for micro-blogging. Over time I have learned so much from reading the information she shares. I’ve also been touched by the unfolding of her personal stories and admire the balance she maintains between sharing personal information and maintaining a public profile. Co-author of Twitter for Dummies and founder of OneForty, Inc, Laura Fitton is someone I hope to meet face to face one day. Are you hoping to learn the ins and outs of microblogging and its benefits for business? Following @Pistachio is an excellent place to start.
OneForty is one of @Pistachio’s projects; a site that provides reviews and links to the latest Twitter applications. Twitter can be very confusing at first and the number of applications overwhelming. @OneForty provides a handy starting place for anyone new to Twitter or looking for Twitter apps to make your Twitter experience more wonderful or less time consuming—or both.
I also started following Deborah Micek, co-author of Twitter Revolution, early in 2008. I was lucky enough to be provided with a pre-publication copy of Twitter Revolution. I sat down and read it almost in one sitting and found the information tremendously valuable. It was so exciting to read about the way mobile marketing was (and is) changing the way we do business and Twitter Revolution gave me insight into the potential power Twitter offered my clients and prospects. I have followed @CoachDeb’s updates ever since and continue to learn from the information she shares.
One of the things I value about following Lucretia Pruitt (in addition to her technical knowledge and social media expertise) is that she is a generous and kind person who responds thoughtfully when asked a question. Many of the people I follow are, in turn, followed by thousands and find it difficult to respond to individual questions or comments. @GeekMommy replies and provides value. By following @GeekMommy I am able to tap into a world of social media information that I find fascinating.
Scott Monty is one of the superstars of social media and the social media face of Ford Motors. Scott Monty is an engaging speaker, communicating his extensive knowledge of social media and his passion for his work, with charm and humor. His blog posts provide information and insight with just the right light touch that he offers in face to face communication. He is genuine and generous with his time and attention. Following @ScottMonty offers you an ongoing flow of the latest information in social media.
Where do you start when talking about Brian Solis? I read everything he writes and admire the depth of information he provides. Makes my head spin. Following @BrianSolis will keep you informed about the latest breaking information in social media (with observations about sociological impact), public relations and marketing. A prolific blogger, and co-author of Putting the Public back in Public Relations, and Now Is Gone, Brian also takes amazing photos and shares them via social sites. Another person I hope to meet face to face someday.
Dawud impresses me with his knowledge of online marketing, his consistency, and his obvious passion for his small business clients. He shares valuable information and answer questions when asked. This is an endearing trait in a Twitter user. Conversations with @DawudMiracle are entertaining and often educational.
Janet Fouts is doing some impressive things in social media and yet is very approachable. She feels like a friend. I enjoy reading her updates and watching her latest projects, which she tackles with enthusiasm. For anyone hoping to understand social media and how it impacts business, following @jfouts is imperative. Janet is another Twitter user who answers questions and also someone I look forward to meeting in person.
I discovered Jason Keith recently while searching for blog posts to share on Twitter. I enjoy his sense of humor and the knowledge he expresses in his blog and vlog posts. His Twitter updates and observations are often pithy and right on target. I have the sense of someone who is building to something really fabulous and I am enjoying watching it unfold. I recommend him. He is fun and informative.
Susan Murphy is a must-follow. She just is. @SuzeMuse is entertaining, intelligent and really knows her craft. I learn so much and I smile often as I read her updates. Her passion for helping others is evident in her blog posts and updates. She is consistent in her message and often absolutely hilarious in her delivery. Yet another I hope to meet—soon.
Listing the reasons I recommend following these folks is time consuming and I have probably overlooked as much information as I have included about each of these tweeps. Perhaps next week a shorter list is in order…I hope you enjoy these people as much as I do.
Did you enjoy this post? If so, follow my Nov 6 #FollowFriday List and retweet it. Please share my recommendations with your networks.
I am an experienced marketing strategist, coach, and public speaker who specializes in teaching businesses how to engage with customers and prospects online using social media and social networking.
Do you need to start integrating social media and social networking into your marketing? Contact me to set up a consultation.
