Customer Service and the Social Web: A Cautionary Tale
I’m actually a nice person. I try to be helpful. I add value and I am often compassionate. I’m also an excellent customer since I network and provide word-of-mouth referrals. Most of the time. Things have been difficult this last week, what with the funeral, getting the 16 year old back to school and catching up with work after having been out of town. The garden is choked with weeds, the house so scary that I had been debating hiring one of those emergency cleaning crews that come in after a major catastrophe. The pressure has been intense. I worked most of ...
Rev Up Your Social Media Engine – Ford’s Scott Monty to Drive Sept. 4 Workshop at WGTE Public Media
Whether you’re already a social media maven or don’t know a poke from a tweet, you’ll be a more effective online spokesperson for your organization after attending this year’s Professional Development Workshop. Scott Monty, global digital and multimedia communications manager for Ford Motor Co., Detroit, is an expert on corporate use of social media who also writes on the topic for The Social Media Marketing Blog at www.scottmonty.com. In his talk, he will review guidelines and lessons that companies of any size can use as they enter the world of social media. Make your reservations now for the Northwest Ohio Chapter’s annual ...
Blog
An Unexpected Use of Facebook–Or Is It?
The other night I was immersed in my work when my 17 year old came into the office. One look at his face told me it was an emergency. And it was. He had just learned of the murder of one of his friends. He was devastated. What I find disturbing is that he found out about her death from a member of the media who “friended” him on Facebook as a means of getting background information... [Read more]
Taking social media offline?
We often forget (or at least I do) that we can take social media offline–in a phone call, or face-to-face meeting for instance. It is so easy to stay busy with work, to keep contacts at the tweeting, friending, posting, commenting, and emailing level. And yet, reaching out and connecting over the phone, or over coffee or a meal, is a valuable step in getting to know someone better. And social... [Read more]
View from the other couch
Posted via web from Allen’s Posterous Read More →
Google Seems to Have Misplaced My Facebook Fan Page—Have You Seen It Anywhere?
Until recently a search on my name in either Google or Yahoo produced the same results: my website and blog, my profiles on LinkedIn, Facebook, and Twitter; and my fledgling Facebook fan page for my social media consulting business. As a social media consultant, I have used my name as a search term to demonstrate that social networking sites come up early as search results. I have also done this to... [Read more]
Is Your Facebook Contest Doomed? New Promotions Guidelines Change Everything!
Last week the popular social networking site, Facebook, revised its promotions guidelines. The new terms of services restrict your ability to use your personal profile or page to conduct contests, giveaways or other promotions. Creating a Facebook presence has been a popular social media marketing tactic, given Facebook’s active 300 million person user base. Contest and giveaways are effective for... [Read more]
@allenmireles’ #FollowFriday Twitter List for November 6
How is it Friday again already? Sigh…the week went by very quickly. So today is Friday, which means it is also #FollowFriday on Twitter. For those of you who haven’t discovered the allure of Twitter yet, let me explain. #FollowFriday is one of the ways we recommend other Twitter users. On Twitter I tweet about social media and its use in business. This theme is reflected in the people I recommend... [Read more]
@allenmireles’ Halloween #FollowFriday List for Twitter
Today is, once again, #FollowFriday on Twitter and I have just spent a little bit of time putting together my Halloween #FollowFriday recommendations. I used the Twitter List function this time. You can follow my Halloween #FollowFriday list here. “Why do Twitter users spend time on #FollowFriday?” you wonder. Good question. Many of us enjoy recommending tweeple we find add value: to our lives... [Read more]
Start Thinking: How Will You Use the Twitter List Function for Your Business?
A few weeks ago Twitter rolled out a new list function to a limited group of users for beta testing. To my delight (and chagrin) I was one of them. I have had the time to play with this feature and to read many of the posts and evaluations written by other beta testers. According to Twitter List project lead, Nick Kallen, 25% of all Twitter users now have the list function. Word is that Twitter plans... [Read more]
Twitter Account Suspension: What Now? Tips for What to Do Next.
Over the weekend I got a call from a friend and Twittermate who woke to find his Twitter account suspended. He was truly perplexed about the suspension. Twitter recently released new terms of service and is intent on cracking down on spam (a good thing) and perhaps his account was mistakenly included in that effort. Hard to say, since Twitter can suspend an account without warning and without notification.... [Read more]
OneCoach Teleseminar: Intro to Social Media for Business
Last week I was honored to lead a teleseminar on social media for John Assaraf’s OneCoach, Intl. OneCoach, a leading provider of business growth and business coaching services, works with entrepreneurs to help them grow their businesses and lead extraordinary lives. John Assaraf , CEO of OneCoach, understands the power of social media and its value as an integral part of a business owner’s... [Read more]










