The Alternative to Traditional Marketing? Arment Dietrich.

I seem to have misplaced the month of September and half of October somehow. Those end of summer days blending into early Autumn? Gone. Evaporated.

There’s an explanation for this. I have joined Arment Dietrich as Vice President and am scrambling to keep up with CEO Gini Dietrich, whose energy and quick wit keep me hopping.

The alternative to traditional marketing? Arment Dietrich.

At Arment Dietrich we’re working to help our clients negotiate this brave new world, integrate these powerful new digital tools and create strategies that produce results. Our clients are:

Discovering where their customers are participating online
Building a communities in order to engage one-on-one
Developing and promoting value-added content
Cultivating warm leads
Converting warm leads to sales
Measuring measuring, measuring
Discovering what’s to come
Celebrating business growth

ROI? We love those conversations.

We are a company that prides itself on helping our clients monitor and measure online efforts against business goals. Our specialties include:

Emerging and social media
External communication
Special events
Executive support
Internal and employee communication
Crisis communication
Online marketing

I am having so much fun.

When I started Allen Mireles Marketing in 1993, it made sense for our situation. We had two sons, born ten years apart, almost to the month. One, a baby and the other, an eleven year old. Both energetic and brimming with mischief. Sick days, bad weather, cub scout meetings, baby sitters who couldn’t make it at the last minute…being a working mom of two kids offered endless opportunities for stress and a need for flexibility.

For more than 19 years I have enjoyed working with businesses from all over the world. I have been fortunate and have been very busy, thanks to a generous supply of referrals from clients and colleagues. I am grateful for all of it.

Running my own business offered me the flexibility required to keep up with both kids (and their father) and to earn a living. I was able to partner with my clients to provide marketing and public relations strategies and manage projects and virtual teams.

However, today we are empty nesters with kids living on both coasts. Our lives are changing and I have been eager to take on the next big challenge. Joining Arment Dietrich means kicking it up several notches and I am delighted to be part of the team.

Although based in Chicago, Arment Dietrich is a virtual company, which means that I can work from wherever I land, as long as I have internet access and my phone. I love that. Our team is spread across this US and Canada–and we are growing.

These are exciting times.

Visit us at Spin Sucks, comment on our posts and stay tuned for further updates! (You can also find us on Linkedin, Facebook, Twitter and Youtube)