Connect. Share. Grow.

­

Social Media Learning: Skinned knees and Cut Lips

Social networks are exploding.

In 2016 the number of Internet users in the U.S.  expanded to 286,942,362, representing more than 85.5 percent of the total population.

“More than 40 million Internet users will go online exclusively via mobile device in 2017,” according to eMarketer.com. “That number will reach, 52.3 million by 2021, as people continue to drift from […]

By |Blog, Social Media|

6 Ways to Build Long-Term Influencer Relationships

It’s getting harder and harder to get attention these days.

We’re all inundated with marketing messages, social updates, email and even boatloads of “snail mail.” We’re growing weary and cynical. Daily news of corporate blunders and celebrity missteps aren’t helping matters either.

But we do still pay attention to people who matter to us. We do still […]

Flipboard: The “Next Big Thing” for Public Relations

Are you using Flipboard yet? You should be. The digital social magazine app aggregates content from across the web and displays it in lush, four-color magazine format. You “flip” the pages as you scroll through magazines created around the topics that interest you.

Entertaining. Impactful. Mobile.

Flipboard was introduced to the marketplace in 2010 and is installed […]

Persuasion: 6 Principles That Power PR Success

What’s the difference between success and failure? More often than not, it’s the ability to persuade.

In public relations, persuasion is a vital component of everything we do.

Think about it. Building relationships, creating compelling content, managing crises, and reputations, media and blogger outreach, public speaking, sharing and connecting with social media, getting our colleagues, clients, and […]

By |Blog, Marketing, Public Relations|