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Allen Mireles July 29, 2011

#DellCAP 2011 Review: Wowed By Dell’s Social Media Listening

Last week Dell brought members of its inaugural Consumer Advisory Panel back to Austin to showcase the progress they had made over the past year. Dell formed its Consumer Advisory Panel (DellCAP) last year in response to customer complaints about issues ranging from product quality to customer support–and everything in between. The company hosted 30 [...]

Filed Under: Blog Tagged With: #DellCAP, Allen Mireles, allenmireles, dell, Dell CAP Days, DellCAP Reunion, listening, michael dell, Radian6, social listening, social media, social media marketing 4 Comments

Allen Mireles July 2, 2010

Dell Earns Forrester Research’s Prestigious “Voice of the Customer” Award

As a social media consultant I have often cited Dell for its work in social media. This week, in the same week that Dell earned the prestigious “Voice of the Customer” award from Forrester Research, its social media team released “CAPtivating Conversation: Dell CAP Days Participants Speak Their Mind”; video of the participants in its inaugural Customer Advisory Panel.

Filed Under: Blog Tagged With: #DellCAP, Allen Mireles, award, awards, computing, customers, dell, dell cap, Direct2Dell, earn, earns, forrester, Forrester Research, Gary Fox, Mack Collier, michael dell, social media, social media consultant, social media for business, technology, Twitter, used dell, voice, Voice of the Customer Leave a Comment

Testimonials

We hired Allen to be our very own OneCoach social media expert and her guidance has been nothing short of phenomenal. I had the absolute honor and privilege of working one-on-one with Allen for about 6 months and she coached me on everything from blogging to Twitter to Facebook. The results I’m now seeing are really exciting.

Allen specializes in helping business owners grow their business and teaches them how to position themselves as the “go to experts” in their industry through the use of social media. She knows the best methods and processes to use to take full advantage of all the hidden social media tips, tricks and strategies that help them to quickly bring in the bucks. Allen has been in involved in social media for several years and understands the power of social media marketing as a business growth strategy.

Allen was recently crowned one of “The Top 25 Very Smart Businesswomen to Follow on Twitter.” Her specialties include: • Developing and positioning the business owner as the expert in their industries • Driving traffic to the businesses websites • Building and establishing unprecedented trust • Teaching businesses how to respond instantly to customer complaints that appear on the web • Converting customers from client status into evangelists for their business • And how to meticulously monitor their reputations on the web… and what to do if your competition begins a disinformation campaign against you.

Allen offers coaching programs and seminars for businesses interested in gaining an immediate understanding of social media like we did… and how they can quickly use it to increase revenue. I have enjoyed working with her and learning from her and highly recommend her. Adrian Ulsh, CEO, Leader Publishing Worldwide

Adrian Ulsh
Leader Publishing Worldwide

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#DellCAP 2011 Review: Wowed By Dell’s Social Media Listening

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