Dell Continues to Deliver On Promises
May 8, 2012
Dell continues to deliver on the promises it has made to its customers and to #DellCAP members. I write this one
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Dell continues to deliver on the promises it has made to its customers and to #DellCAP members. I write this one
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As a social media consultant I have often cited Dell for its work in social media. This week, in the same week that Dell earned the prestigious “Voice of the Customer” award from Forrester Research, its social media team released “CAPtivating Conversation: Dell CAP Days Participants Speak Their Mind”; video of the participants in its inaugural Customer Advisory Panel.
Dell’s first Customer Advisory Panel (CAP) was a day filled with discussion, brainstorming and idea sharing on topics including purchase process, product use, Dell.com, customer support and even recycling. Dell has stated that it is committed to delivering on their promise to execute ideas and key changes where possible and to stay accountable for customer feedback.
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