Integrated Marketing and Social Media
Seth Stevenson’s April 24th post on Wired.com got a lot people talking about Klout–again. “What is Klout and why do we care?” they wondered, their words flying across the social networks and microblogs of the web. Stevenson’s post started by telling the story of a guy interviewing for a VP position in a [...]
This post originally appeared on SpinsSucks.com on April 10, 2012 You Want Me? Not My Client? Last month I was interviewed on a CBS affiliate’s public affairs program about the viral success of the Kony 2012 video. According to the Wall Street Journal, The Kony 2012 video has set the mark as the fastest spreading viral video ever. The show’s host [...]
The question of social media and automation has come up a lot recently. Is using it right or wrong? I say yes. Both right and wrong, depending on how you use the automated tools, on what you are trying to do, and who you are trying to do it with. Social media can be [...]
How do you handle your Linkedin invitations? Do you personalize them or send out the boilerplate invitation? Does it matter? Yes, but only if you want that invitation accepted. Remember, your invitation may be someone’s first impression of you. And, first impressions matter. So if you care enough to extend an invitation, why not spend [...]
Allen is highly competent; energized; tuned-in to winning results for her client. A joy to work with; a PR pro with a solid fundamentals and a passion for “the brave new world” of internet-based marketing and PR. Hire her if you can – she stays busy! ¡Y ella habla Spanisfluido! Wellington Roemer, III, President / CEO at Wellington F. Roemer Insurance, Inc
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